Edstrom Triple RedOur History

Avidity Science was launched on 1st August 2018, but its history dates back to 1969.

In 1969, Bill Edstrom Sr, a mechanical engineer at an automotive company in Milwaukee and a chinchilla hobbyist, had an idea which would eventually lead to the formation of Avidity Science. He invented an apparatus that would enable the automated delivery of clean, fresh water to cages. 

By the 1980’s Edstrom Industries was a recognised name in the laboratory industry made the move to expand to the agricultural industry with the launch of unique watering and cooling systems for swine. The 1980’s also saw Edstrom introduce a ground-breaking environmental monitoring system, known as Watchdog. In the early 2000’s, Edstrom established sales and service representation in Europe to accommodate its growth internationally.

Coinciding with this expansion to Europe, was the inception of Triple Red Ltd in 1998. The company’s co-founders, Jon Durrant and Lynda Lee, had many years of industry experience and backgrounds in the NHS, commercial sales and service delivery. From its humble beginnings, Triple Red grew consistently to its current form with over 60 staff, (30 of whom work directly in customer service) and modern premises situated in the heart of England with over 14,000 sqft of office and warehousing. 

In 2016, Triple Red introduced a new range of bench-top laboratory water purification systems. Designed and built in the UK to the highest standards the Puro, Geno, Duo, Alto and Pico ranges produce pure water to match the requirements of all research laboratories and hospital facilities, from primary grade, Type 3, to ultrapure, Type 1, water.

In late 2017 Triple Red was acquired by Edstrom Industries to form one single entity Avidity Science which was officially launched in 2018. The acquisition brought together a wealth of experience and knowledge from two industries into one complete company presence. 

In 2019, Avidity Science acquired Edstrom Japan Ltd to expand into the Asian market. In August of that year, we released the next generation of Clinical Laboratory Reagent Water (CLRW) systems, the Avidity Science Geno™ CL.

Today, Avidity Science are known as a leader in the design, manufacture, installation, maintenance and repair of specialist equipment in laboratories and hospitals in every corner of the globe.